Bannatyne

CHAFFORD HUNDRED HEalth Club

Location: Essex, England
Training Space: Health Club
Industry: National Chain
Website: www.bannatyne.co.uk

Bannatyne Health Club is one of the UK’s leading health and fitness providers, with a network of clubs offering premium fitness facilities. Bannatyne aimed to rejuvenate their gym floor by making a significant investment in their largest and best-performing club at Chafford Hundred.

See How We Did It

The Situation

Bannatyne aimed to expand its gym floor by adding additional lifting stations without compromising existing plate-loaded or cable stations. The challenge was to enhance the facility’s functionality while maintaining a spacious environment. Beyond practicality, the solution needed to make a bold visual statement, reinforcing the Bannatyne brand’s premium identity. Maximising space efficiency was crucial, ensuring that new additions integrated smoothly with the existing setup without creating congestion.

See Our Solution

The Solution

IndigoFitness provided a completely personalised gym design, flooring and equipment solution tailored to Bannatyne’s needs:

Custom Inset Graphix Platforms within 30mm Enduratile flooring eliminated the need for large freestanding platforms, optimising gym floor space. RAZE Shadow XD Rack Configurations with Integrated Smith Machines allowed for the removal of two standalone Smith machines, freeing up additional space. A RAZE functional training rig featuring a throw wall, wall ball targets, and adjustable pull-up bars to cater to the large calisthenics community at the gym. The new setup now includes 13 lifting stations, 2 DAPs, and a variety of functional training elements, significantly enhancing the gym’s versatility while preserving the original equipment that members already loved. To further enhance the gym’s premiumisation, IndigoFitness integrated Gungnir collarless bars, making Bannatyne Chafford Hundred the first fully collar-free site outside of Just Fitness. This eliminates the need for traditional barbell collars, improving user convenience and reinforcing Bannatyne’s commitment to high-end, equipment.

By carefully reimagining the gym floor, IndigoFitness created a completely customised training space integrating flooring, equipment, and layout solutions tailored to Bannatyne’s needs.

See The Result

Flooring Solutions:

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EnduraTile 30mm Rubber Gym Fooring highly durable and ideal for use in many areas of the gym.

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10 inset custom Graphix lifting platforms

Equipment Solutions:

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5 pairs of back to back RAZE Shadow XD Racks (Including 2 full racks and 8 half racks, 2 racks with integrated smith machines)

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RAZE Functional Rig with throw wall, wall ball targets, adjustable pull up bars and other functionality.

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2 RAZE Shadow Series DAPs

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2 Functional Pods within other gym space, replacing barely used Omnia stations.

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Gungnir Bars

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RAZE Strength equipment – including R-Sport Bumper Plates & accessories on functional rig and functional pods.

The Result

The upgrades at Bannatyne Chafford Hundred delivered significant benefits, enhancing both functionality and the overall member experience.

Maximised Space & Functionality – The number of workstations nearly doubled, providing more training opportunities for members without compromising gym floor space.
Aligning with Modern Training – The redesign reflects the growing demand for functional and barbell training, creating a more inclusive environment for both male and female members.
Dedicated Functional Training Pods – Inspired by the successful setup at Just Fitness, these pods offer PTs and individual users a specialised training space equipped with accessories and benches.
Premiumisation & Aesthetics – Custom stainless steel racks, bar hooks, and spot arms, along with logo-branded joining plates across the training space elevate the gym’s visual identity.
Industry-Leading Innovation – The introduction of Gungnir collarless bars makes this Bannatyne’s first fully collar-free site outside of Just Fitness, reinforcing its commitment to high-end equipment.

Through smart gym design and premium customisations, Bannatyne has not only expanded its training capacity but also strengthened its brand presence, creating a space that meets the evolving needs of its members and presents an attractive proposition for potential new members.